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Kendall Berg - That Career Coach: 72K to 300K+ Followers & 1.9M+ Monthly Engagement

300K+
Followers (from 72K)
1.9M+
Monthly Engagement
3.2x
Engagement Growth
YouTube
Channel Managed

Kendall Berg — That Career Coach: 72K to 300K+ Followers

A career coach with an established but stagnant audience. We managed her Instagram, YouTube, and website — scaling her from 72K to 300K+ followers and 590K to 1.9M+ monthly engagement.

WHERE THEY STARTED
Followers72K
Monthly Engagement590K
YouTubeNeeded Management
Growth RatePlateaued
300K+
Followers (from 72K)
1.9M+
Monthly Engagement
3.2x
Follower Growth
Kendall Berg Instagram audience growth to over 300K followersKendall Berg YouTube channel management and video strategyKendall Berg That Career Coach personal brand website design
★★★★★

“Inventive Media helped me scale from 72K to over 300,000 followers. Their strategy, content, and execution are on another level. My engagement went from 590K to nearly 2 million monthly.”

K
Kendall Berg, Founder
That Career Coach
SERVICES PROVIDED
Social MediaYouTubeWebsite
That Career Coach — Kendall BergACTIVE CLIENT
Transformation Story
Overview

A career coach with an existing audience of 72K. We scaled her to 300K+ followers and over 1.9M monthly engagements across platforms.

Mission

Scale Kendall's personal brand beyond Instagram into a multi-platform media presence and drive course and coaching sales.

Challenge

Growth had plateaued at 72K with inconsistent engagement. Content was not converting followers into paying clients.

Strategy

Multi-platform expansion with YouTube and TikTok, conversion-focused content strategy, and a full website redesign.

Execution
  • YouTube channel strategy and long-form content production
  • TikTok growth strategy with viral hooks
  • Instagram Reels optimisation for reach and saves
  • Website redesign to convert visitors into leads
  • Email funnel to nurture coaching enquiries
Results
  • 300K+ followers (from 72K)
  • 1.9M+ monthly engagement
  • YouTube channel growing consistently
  • Website rebuilt and converting
  • Coaching programme fully booked
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